We first met the owners of St Helen’s Farm in 2006, to work on a brand refresh for their core milk range. We created their iconic symbol now synonymous with goats’ milk, making it the UK No.1 goats’ milk brand.

We continued to work closely with them for 7 years to evolve the brand and packaging across their broad range of goats’ milk products until the 2013 acquisition by Kavli UK for £25m.

Results: St Helen’s Farm grew to dominate the goats’ milk market, leading to a high profile acquisition by an international business.